This report is based on a national telephone survey of 3,001 adults conducted by Princeton Survey Research Associates International between August 9 and September 13, 2010, among a sample of 3,001 adults, age 18 and older. Interviews were conducted in English and Spanish. A combination of landline and cellular random digit dial (RDD) samples was used to represent all adults in the continental United States who have access to either a landline or cellular telephone.
The survey showed that out of the 74 percent of participants who used the Internet:
Results also showed 42 % of adults reported using social media
- 80 percent of Internet users have looked online for information about any of 15 health topics such as a specific disease or treatment. This translates to 59 percent of all adults [interviewed].
- 34 percent of Internet users, or 25 percent of adults, have read someone else’s commentary or experience about health or medical issues on an online news group, website, or blog.
- 16 percent of Internet users, or 12 percent of adults, have consulted online rankings or reviews of doctors or other providers.
- 15 percent of Internet users, or 11 percent of adults, have consulted online rankings or reviews of hospitals or other medical facilities.
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- 23 percent of social networking site users have followed their friends’ personal health experiences or updates on the site. This translates to 11 percent of all adults.
- 15 percent have gotten any health information on the sites.
- 11 percent have posted comments, queries, or information about health or medical matters.
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